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Weekly intelligence · Beauty · Apr 23–29 Live
CLARINS Increased cadence to 5×/week with no subject line variation — possible list fatigue signal.
MONITOR
ELIZABETH ARDEN 30% off across all sends this week. Sustained discounting may indicate margin pressure.
RISK
AVEDA Launched 3-part educational nurture sequence. Strong brand-first positioning with no discount.
SIGNAL
1,000+ Brands monitored
7 Verticals
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Beauty
105 brands including Rare Beauty, Clarins, Aveda and more
Supplements
66 brands including AG1, Hims, Ritual and more
Activewear
149 brands including Lululemon, Gymshark, Vuori and more
Pets
117 brands including BarkBox, Chewy, The Farmer's Dog and more
Coffee
51 brands including Trade Coffee, Blank Street, Chamberlain Coffee and more
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66 brands including Liquid Death, Poppi, Olipop and more
Food
97 brands including Magic Spoon, Thrive Market, Daily Harvest and more

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